Not everything is an easy fix. And if you don’t know what you’re doing,
or what the problem even is,it may seem like an impossible one.
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Fortunately Ace is here, and always one step ahead, for those who aren't.
That's why we know what you need, when you need it.
Copywriter: nick schaefer
Print ads demonstrate how attentive and prepared Ace is. After all, disaster strikes everyone.
They’ll get you what you need and get you on your way, before you can even get the words out of your mouth.
Promoted Instagram Posts
Ace Hardware’s promoted Instagram posts will appear in pairs of two,
so as you scroll, the first post will predict exactly what’s coming in the next one.
Social listening
Based on consumers’ recent Google searches, Ace will deliver extremely targeted ads made specifically for that person, proving that they really know what you need right when you need it. Google searches would include words and questions associated with basic home repairs and common household or assembly issues.
predictive text
When predictive text is turned on, Ace will sponsor certain keywords to be followed by a product Ace carries.
Words such as: damaged, broken, tool, and fix.